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Vicky Smolyar
Senior Trademark & Copyright Counsel
Hofstra University School of Law
J.D.
Hofstra University
B.B.A., Business Law
Vicky's Superpower: Comprehensive Brand & IP Protection
Vicky has extensive experience advising entrepreneurs and emerging companies on both intellectual property and general corporate matters. Since 2015, she has built a practice centered on helping startups and SMBs navigate the complex legal landscape of building and scaling businesses. Her dual expertise in trademark and copyright law, combined with her corporate law background, allows her to provide comprehensive legal guidance to entrepreneurs across multiple industries.
Vicky's intellectual property practice focuses on trademark and copyright prosecution, trade secret protection, brand protection strategies, and IP monetization for growing companies. Her corporate practice encompasses business formation and compliance, contract drafting and negotiation, marketing and advertising compliance, and general business counsel. Recognizing that successful entrepreneurs need comprehensive legal planning, Vicky also advises clients on estate planning and business succession strategies, helping business owners protect their personal and business assets while ensuring seamless transitions for future generations. Drawing from her experience as a serial entrepreneur, Vicky brings a unique business perspective to her legal practice, understanding both the legal and practical challenges her clients face.
Before establishing her practice, Vicky worked in securities litigation at Bank of New York Mellon and Merrill Lynch, where she gained valuable experience in complex financial litigation. She also worked in the venture capital space and has operated her own businesses, providing her with firsthand insight into the entrepreneurial journey.
Vicky is a member of the Houston Bar Association and the Woodlands Bar Association. She earned her B.B.A. in Business Law from Hofstra University and her law degree with honors and a concentration in Business Law from Hofstra University School of Law in 2012. She is licensed to practice in New York, New Jersey, and Texas.
Experience
- Senior Trademark Counsel
Mousilli Legal Group - Securities Litigation
Bank of New York Mellon - Securities Litigation
Merrill Lynch
Specialties
- Trademark & Copyright Prosecution
- Trade Secret Protection
- Brand Protection Strategies
- IP Monetization
- Business Formation & Compliance
- Contract Drafting & Negotiation
- Marketing & Advertising Compliance
- Estate Planning & Business Succession
Latest Insights by Vicky
View Vicky's ArticlesNavigating the Complexities of International Trademark Registration
Madrid Protocol, national filings and priority windows — how to protect your brand across borders without overspending on registrations.
Vicky SmolyarBulletproofing Your Brand's Trademark
Practical steps to strengthen your trademark against infringers and challengers — clearance, registration, monitoring and enforcement, explained simply.
Vicky SmolyarThe Ultimate Guide to Trade Secret Protection for Tech Companies
Identification, access controls, NDAs and enforcement — the complete trade secret playbook for tech companies protecting their competitive edge.
Vicky SmolyarBusiness Formation 101: Choosing the Right Entity for Your Startup
LLC, C-Corp or S-Corp? A founder's guide to choosing the right entity for liability protection, taxes and future fundraising — before you sign anything.
Vicky SmolyarMarketing Compliance: Avoiding Costly Advertising Mistakes
FTC rules, endorsement disclosures and comparative claims — how to avoid the advertising mistakes that trigger regulator letters and lawsuits.
Vicky SmolyarHow to Monetize Your IP: Strategies for Growing Businesses
Licensing, franchising, sale or spin-out — proven strategies for turning patents, trademarks and trade secrets into real revenue streams.
Vicky SmolyarContract Negotiation: 5 Red Flags to Watch Out For
Unlimited liability, one-sided indemnity, silent auto-renewals — five contract red flags that cost businesses dearly, and how to negotiate them out.
Vicky SmolyarCopyrights vs. Trademarks: What Startups Need to Know
Copyright or trademark? What each one protects, when startups need both, and the costly mistakes founders make by confusing the two.
Vicky SmolyarMeet the Rest of the Team
Our dedicated professionals committed to protecting your innovations.
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